So you think you know wine… In a blind tasting, could you tell the difference between cheap wine and expensive wine?


Before you dive into this hilarious video, we thought we’d give you a few pointers about how to asses wine for quality. The components of wine quality are easy to remember with this handy acronym: BLICE! Balance, Length Intensity, Complexity and Expression. These are the qualities wine professionals look for to assess the quality of a wine.

Of course, ultimately it really doesn’t matter how much a wine costs if it’s a wine you love to drink. In fact, if the wine you enjoy drinking is a cheap $9.99 wine, then that’s the wine you should drink. It’s a different story if the wine you love is a very expensive $300 bottle — that’s not exactly Tuesday night pizza wine!


The BuzzFeed Team thinks they can tell the difference. Here’s the video results.


Armed with info, we think we would score a little higher, but who’s counting? We love this video it because no matter how cheap or expensive the wine, there are great things about wine tasting:

  1. Wine tasting with friends is THE BEST! It’s chill, lighthearted, and most importantly FUN!
  2. HOW you taste wine, will affect your assessment of the wine.
  3. Everyone one loves a GOOD Pinot Noir wine.


Re: Point #2 — HOW you taste wine

Now we’re not ones to nitpick, but we noticed a couple of things about the Buzzfeed tasting that were a little out of order. Here are a few tips to ensure you get the best tasting experience of your own:

  • Always drink white wines before Reds. Red wines tend to be overpowering, so you want to sample the whites first and allow your taste buds a chance to adjust as you go into bolder flavours. Don’t believe us? Think about smelling perfume samples at the department store…sometimes you smell one that’s too strong, and then it’s stuck in your brain and you can’t even smell the rest. Wine can be like too.
  • Red wines are typically enjoyed with food. If you’re going to be drinking them without food, you’ll have a natural preference toward wines that are more sweet (and cheaper). So, if you want to better-assess a wine and you don’t have munchies on hand, here’s a trick to help bump the sweetness up a factor or two: build up some spit in your mouth THEN take your first sip, mix the saliva and wine around in your mouth, now assess the flavours.
  • Relax and enjoy it, it’s “Just Wine”—if you’d like more tips on tasting wine, check out our JW University Post, Wine 101: Wine Foundations 101: Tasting Fundamentals | How to Taste Wine and Not Feel Silly


Always remember, when it comes to cheap vs. expensive wine the rule is: “If you like it, drink it!”